Executive Director

She is a multi-awarded artist, a painter, sculptor, filmmaker, director for television, film researcher, a multimedia artist, a film critic, teacher, and communicator. As a multimedia artist, she is creating hundreds of materials as oral histories of thought leaders for Open Educational Resources in the Sciences, Social Sciences, and in the Culture and the Arts for TVUP, the internet television network of the University of the Philippines. TVUP (tvup.ph) is a production center, an open educational resources repository and a multimedia publication system.

Dr. Alfonso’s visual medium extends to film and video. She has acted as writer and director in more than a hundred television dramas, talk shows, mini-series, tele-cines, narrative features, documentaries and educational videos. She likewise served as member of the board of directors of Channel 9 from 1993 to 1998. In addition to these, she has directed numerous open educational resources that are used in a range of courses at the University of the Philippines, Open University (UPOU) and other higher education institutions. She was likewise the founding Chair of the Film and Audio-Visual Communication Department of College of Mass Communication UP Diliman and served as Chair of the Graduate Department of CMC.

In recognition of her contribution as an artist at the university, she became a UP Artist productivity grantee. She was awarded The “Excellence in Communication Award” by the Philippine Communication Society 2018. Dr. Alfonso is an awardee of the 2014 Concepcion Dadufalza Award for her Distinguished Achievement and also awarded as Professor Emeritus in 2015. The Asian Association of Open Universities awarded her also the AAOU Meritorius Award in 2016. She was also an awardee of the 2018 UPAA Distinguished Alumni for Culture and the Arts and recipient of the 2018 Dakila Awards. She was awarded also the 2018 PAASE Distinguished Vanguard Award of Philippine Science. She received the CEO EXCEL (Communication Excellence in Organizations) Awards 2020 given by International Association of Business Communicators (IABC) Philippines in 2020. Among her other awards include winning at the Shell On-the-Spot Painting Competition in 1971 and receiving in 1988 the Second Grand Prize at the Tamtam Video Festival in Turin, Italy.

Dr. Alfonso served as Chancellor of UPOU from 2007-2016, served as Dean of the School for Distance Education in 1995. In 1999, she became the director of the UPOU Audio-Visual Teaching and Learning Laboratory. Her exemplary talent in multimedia and arts led her to become the Director of the UPOU Multimedia Center in 2004 before she served her first term as the UPOU Chancellor in 2007. And she is now the Executive Director of TVUP.

Among her major engagements are as Chair of the CHED Technical Panel for Transnational and Distance Education; President of the Philippines Society for Distance Learning; former Executive Board Member of Asian Association of Open Universities (AAOU), she served as its Secretary General and former President of Asian Association of Women Studies (AAWS), served as Chair for several terms the critic’s group Manunuri ng Pelikulang Pilipino and Vice President of the Philippine Communication Society.

She earned her PhD in Communication in 1990, her MA in the Humanities (Art History) in 1980, and her Bachelor of Fine Arts in 1972, all from the University of the Philippines.